April 12, 2010

Davines Essential Haircare Zero Impact

Davines has allured and won over clients from all over the world with its new hair product ranges: a combination of scientific knowledge and passion for the environment.

Essential Haircare has its source in and is made from 100% renewable energy. Essential Haircare includes seven product families, each of which is aimed at specific hair “wishes”, plus a range created for hair and skin exposed to the sun. Essential Hair Care products are based on natural active ingredients of Mediterranean origin and fragrance. The environmentally friendly packaging of Essential Haircare is also an innovative feature. The bottles are made using 25% less plastic and can be recycled for domestic use.
What is more, thanks to LifeGate’s Zero Impact project, Davines Essential Haircare products contribute to reforesting protected green areas in Costa Rica and Ticino Park.
Davines is the first Italian company in the professional cosmetics sector to have joined the project, which enables it to spread ecological awareness and improve quality of life.
Once again these product ranges demonstrate the company’s passionate concern for the environment, and give its customers a chance to stand side by side with Davines in taking concrete action.

The Davines/Essential Haircare families:
NOUNOU _ for treated and coloured hair
MOMO_for dry and dehydrated hair
DEDE _for fine and stressed hair
SOLU _for all types of hair
LOVE _for curly hair
LOVE _for frizzy hair
MELU _for long or damaged hair
SU _for hair and skin before during and after sun exposure

For more info on Davines Essential Haircare visit the Products section on Davines.com

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